A full-service concierge, benefiting users across all of Xfinity's services and modalities; app, web, tv, and SMS. I led all strategy, branding, product and visual design, including content design for all user onboarding, generating 267MM+ in company savings.


Greatness is in the agency of others

Leadership is a behavior
Lead by example, with candor, thoughtfulness, and confidence

Aim for perfection, optimize for progress
Innovation thrives by setting high standards and fostering a culture of continuous improvement

Everything is design
The business and organization are systems that should be optimized to maximize opportunity

Impact starts with holistic understanding
Develop deep fluency of pain points, friction, behaviors, the business, and the market

Outcomes over metrics
Rally around a core opportunity to change behaviors and maximize value

Bias for action
Create, lead, and make. Drive to always manifest progress and unlock wins

Be of service
Demonstrating genuine care for others is fulfilling, builds community and team culture